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Privacy Policy

This is our Privacy Policy which describes how your personal information might be collected, used, and shared when you visit us or make a purchase from (which will henceforth be referred to as the 'Site').


Upon visiting the Site, we will automatically collect certain information about your device, which includes information about your web browser, along with your IP address, time zone, and some of the cookies that are currently installed on your device. Also, as you browse the Site, we will collect information about each individual web pages or products that you view, which websites or search terms referred you to the Site, as well as information about how you have interacted with the Site. This automatically-collected information is referred to as 'Device Information.'


  • 'Cookies' are data files that are placed on your device and/or computer which will often include an anonymous but unique identifier. For more information on cookies, along with how to disable cookies, you can visit

  • We also use 'Log files' that track actions that occur on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

  • 'Web beacons,' are also used, these along with 'tags,' and 'pixels' are electronic files used to record information about your actions on the Site and how you browse the Site.

  • As well as the above, when you make a purchase or attempt to make a purchase through the Site, we will collect certain information from you, this may include your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. This information is known as 'Order Information.'

  • In this Privacy Policy, when we talk about 'Personal Information' we are talking both about Device Information and Order Information.


Your Order Information will generally be collected to fulfill any orders placed through the Site (this includes processing your payment information, arranging shipping, as well as providing you with invoices and/or order confirmations). Additionally, we may also need to use this Order Information to:

  • Communicate with you; Screen our orders for potential risk or fraud; and, as long as it is in line with the preferences you have shared with us, we may use this Order Information to provide you with information or advertising relating to our products or services.

  • We also use the Device Information that we collect to help us identify potential risk and fraud (in particular, your IP address is used for this purpose), it is more generally to improve and optimise our Site (eg. it can be used to generate analytics on the ways in which our customers browse and interact with the Site, and also to assess the success of both our marketing and advertising campaigns.


Your Personal Information is shared with third parties to help us use your Personal Information, as described above. As an example, DFTBA handles our online store--you can read more about how DFTBA uses your Personal Information here: We will also use Google Analytics to help us understand the way in which our customers use the Site--you can read more about the way Google uses your Personal Information here: You can also opt-out of Google Analytics via this link:

Lastly, we may also have to share your Personal Information to comply with any applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

As well as this, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal by following this link:


Please do note that we do not alter our Site’s data collection in any way and use appropriate practices when we see a Do Not Track signal from your browser.


European residents, be aware that you have the right to access the personal information we hold about you and that you can ask for your personal information to be corrected, updated, or deleted. To exercise this right, contact us through the contact information below.

Also, if you are a European resident, we note that we are processing your information in order to fulfill contracts, we might have with you (eg. if you make an order through the Site), or otherwise to pursue our legitimate business interests that we have listed above. Additionally, please do note that your information will be transferred outside of Europe, including to Canada and the United States.


When placing an order through the Site, we shall maintain your Order Information for our records unless and until you ask us to delete this information.


We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.


To get more information about our privacy practices, if you have questions, or if you would like to make a complaint, do please contact us by e-mail at

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